Abstract: ObjectiveThe present situation and outstanding problems of watermelon and melon industry in Guangxi were analysed, and the corresponding countermeasures were put forward, in order to promote healthy development of in-dustry. MethodThrough mathematical statistics analysis and inductive investigation , the watermelon and melon industry was studied systematacially and comprehensively from some aspects viz., production and supply, consumption and de-mand, trade and circulation, technological development. ResultThe results showed that, the watermelon and melon in-dustry showed significant regional-development characteristics; economies of scale of main producing areas is not signifi-cant; yield per unit area needed to be raised, competitiveness was not strong; per capita consumption was less, price fluctuated strongly; development of Guangxi West melon trade was limited by small scale of industry; large-scale output was overemphasized, industrial development needed to be correctly guided. SuggestionBased on existing problems of watermelon and muskmelon industry, some suggestions should be put forward, which include optimizing industry spatial layout to enhance industrial integration degree and scale economies , accelerating development of modern production and cultivation techniques to improve comprehensive supporting ability , accelerating construction of watermelon and melon in-dustry information to promote combination of production and demand , unifying platforms and linking interests to develop industrial scale operation;researching new technology and adjusting industrial structure to promote healthy development.